How To Drive Traffic To Your Blog With Pinterest

Boost Your Blog Traffic with Pinterest Marketing

Pinterest is not just a platform for inspiration and DIY projects, it can also be a powerful tool for driving traffic to your blog. With over 320 million monthly active users, Pinterest offers a unique opportunity to reach a large audience and attract new readers to your blog. In this article, we will discuss how to effectively use Pinterest to drive traffic to your blog.

  • Create a Business Account: To fully utilize Pinterest for marketing purposes, it is important to have a business account. This will give you access to analytics and other features that are not available for personal accounts.
  • Optimize Your Profile: Make sure your profile is complete and includes keywords related to your blog. This will help your profile appear in search results and attract relevant followers.
  • Pin High-Quality Images: Pinterest is a visual platform, so it is important to have high-quality, eye-catching images for your blog posts. Vertical images with a 2:3 aspect ratio tend to perform best on Pinterest.
  • Use Keywords in Descriptions: When creating pins, use keywords in the description to make them more searchable. Also, make sure to include a call-to-action to encourage users to click through to your blog.
  • Create Boards: Organize your pins into boards to make it easier for users to find and save your content. Use keywords in board titles and descriptions to make them more searchable.
  • Engage with Others: Like and repin content from other users to build relationships and attract new followers. You can also join group boards related to your niche to increase your reach.
  • Use Rich Pins: Rich pins provide additional information about your pins, such as the title and description of your blog post. This can help your pins stand out and provide more context for users.
  • Promote Your Blog on Other Platforms: Share your pins on other social media platforms and your blog to drive more traffic to your blog. You can also embed pins on your blog to make it easier for readers to save and share your content.

FAQs about Driving Traffic to Your Blog with Pinterest

Question Answer
How often should I pin to drive traffic to my blog? It is recommended to pin at least 5-10 times a day to see significant results.
Can I use hashtags on Pinterest? Yes, hashtags can help your pins appear in relevant search results.
Should I only pin my own content? No, it is important to also share content from other users to build relationships and attract new followers.
How can I track my Pinterest analytics? You can access your Pinterest analytics by going to your business account settings and clicking on “Analytics”.
Is it worth investing in promoted pins on Pinterest? Promoted pins can be a valuable tool for driving traffic to your blog, but it is important to have a clear strategy and budget in place before investing.
Learn More About Pinterest Automation >>